Virgin Australia tightens loyalty ties with Qatar Airways
09 April 2025
Virgin Australia tightens loyalty ties with Qatar Airways. Velocity members get US$20 dining vouchers at Doha and new tier benefits. Forever Gold and Platinum Plus tiers land in October
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MECCA Brands loyalty program
08 April 2025
MECCA Brands loyalty program is strong. 2.9 million of its 4.5 million customers nationwide are Beauty Loop members
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Coles Liquor rebrand brings all stores under Liquorland, with Flybuys at the core
08 April 2025
Coles Liquor rebrand brings all stores under Liquorland, with Flybuys at the core. A 14-store pilot saw a 16% brand awareness boost and 30% more frequent shopping. More stores will be transformed by end-2025
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Woolworths customers can now earn Everyday Rewards points for telehealth consults
08 April 2025
Woolworths customers can now earn Everyday Rewards points for telehealth consults, following a $6M Healthylife-led investment in Hola Health
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The ACCC and supermarket loyalty programs
07 April 2025
The ACCC says supermarket loyalty programs may be nudging Aussies to overspend without realising it. It’s calling for clearer customer information and recommends a full review by 2028
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Lune Croissanterie has launched Lune Passport
07 April 2025
Lune Croissanterie has launched Lune Passport, a digital loyalty program rewarding 1 zont mile per $1 on food and 2 per $1 on retail. Members unlock $10 off at 200 miles and bonus perks. Sign-up includes 75 bonus miles.
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Virgin Australia’s revamped Velocity rewards program
06 April 2025
Virgin Australia’s revamped Velocity rewards program now ties status credits directly to airfare spend. Members will earn 1 credit per $12 spent (Economy Choice/Flex/Business) and per $24 (Economy Lite).
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